Capital Raise Positions 4tell for Growth

Portland, ME and Toronto, ON – December 3, 2014 – 4tell Solutions (“4tell”), a leading provider of data-centric platform technology solutions that optimize the financial, energy and environmental performance of real estate portfolios and infrastructure assets, today announced it has completed a capital raise that positions the Company for accelerated growth.

The round was led by existing partner, Cedarpoint Investments, and also includes a new investment by Arrowroot Capital, as well as a broad representation of existing investors. The capital raise was designed to strengthen 4tell’s balance sheet and is instrumental as the Company continues to invest in its infrastructure and products to scale its SaaS technology platform to meet increasing market demand for its solutions.

“We are very pleased with the success of this raise and the continued confidence and support from our existing partners and new investor, Arrowroot Capital,” said Jim Kavanagh, CEO of 4tell. “We’ve made great progress in recent months as we’ve continued to expand our sales initiatives, build broader market presence, and position the business for accelerated growth.”

David Posluns, Chairman of Cedarpoint Investments stated, “Cedarpoint is delighted to provide its support to 4tell™ and continues to be inspired by its highly experienced, talented team of entrepreneurs as they develop their industry-shaping platform business in the real estate sector across the globe.”

“Arrowroot is excited to partner with Jim Kavanagh and the 4tell team,” said Matthew Safaii, Managing Partner at Arrowroot Capital. “4tell’s proven track record and growing momentum, in both the government and private sectors, is evidence of the strong need for a ‘soup-to-nuts’ portfolio solution. 4tell will leverage Arrowroot’s deep SaaS domain experience to take full advantage of the unmet need of real estate owners, investors, executives and operators for standardized data across their entire portfolio.”

About 4tell Solutions, LP – 4tell develops technology that optimizes the economic, energy, environmental, security and social performance of real estate portfolios and infrastructure assets. 4tell’s iPlan™ technology platform solutions enable standardized capture and normalization of traditionally disparate and unstructured “built environment” data transforming it into actionable information. 4tell’s solutions facilitate the most efficient use of available capital and natural resources to reduce costs, mitigate risk, improve efficiency and maximize asset values to realize significantly enhanced ROI and meaningful bottom-line results. To learn more about 4tell, please visit

About Cedarpoint Investments, Inc. – Cedarpoint Investments is a private equity and alternative investments management firm. The company helps develop businesses that specialize in IT, finance, and real estate. Portfolio companies include T4G Limited, an IT professional services firm that builds customized solutions for industry-leading companies throughout North America; Awz Ventures Inc., a homeland security firm specializing in sourcing, financing and advancing homeland security initiatives, technologies and intelligence projects; Wishabi Inc., an IT company that helps retailers master their digital circular advertising with next-generation technologies and targeted reach; Case Funding, a NY based specialty finance company; and, Weston Road and Adelaide Self Storage, firms that develop and operate sites for the self-storage industry.

About Arrowroot Capital, LP – Arrowroot Capital is a software-focused growth equity firm that invests in growing and healthy SaaS-based businesses across all industries. Due to Arrowroot’s business model expertise, the firm takes a hands-on approach in assisting portfolio companies reach their growth goals. Arrowroot typically targets investment opportunities between $1 million and $20 million, with access to larger pools of capital if needed. For more information, please visit